The 3.300 square meter large booth of John Deere, the world’s leading facturer of tractors, at the international trade-fair for agricultural engineering “SIMA” in Paris, left nothing to be desired. Every square meter, perfectly staged. The result of 6 months of meticulous planning and hard work.
Hired as Full-Service-Provider, the epicto team signed responsible for everything, from planning, logistics and organization on scene in Paris, to all the technical aspects of the stands audio, video and light presentations.
A large central screen, numerous displays, and state-of-art interactive touchscreen presentations made the information practically come alive. However, the highlight were undoubtedly the Virtual Reality-Glasses, which made it possible for visitors to immerse themselves in a 360° world of agricultural machinery.